Agency: Spasm Studio
Illustrator: Natasha Alimova
Project Type: Produced, Commercial Work
Client: Alderson Sauces
Location: Auckland, New Zealand
Packaging Contents: Hot Sauces, Chipotle, Salsa Verde, Zest
A fusion of flavour and cultures mixed into a tiny powerful bottle. Alderson’s is a boutique hot sauce company with a focus on making delicious, uniquely flavoursome and memorable condiments.100% New Zealand made and handcrafted, using the freshest local ingredients and grown produce.
Spasm Studio's challenge was to create a memorable but simple packaging, that will be instantly recognised. Design inspiration came from Central American, Mayan art; each hand-drawn illustration being crafted into a chilly shape. The usage of bright colours helps to represent the three strong and differing flavours while simultaneously the usage of different fonts represent each products personality.
via Packaging of the World – Creative Package Design Gallery http://ift.tt/1F9AN7h