Agency: Studio h
Client: Inspiral Visionary Foods
Location: London, United Kingdom
Project type: Produced, commercial work
Studio h creates Kale-os and Coconut Pecks, new brands from Inspiral
Studio h has created the brand identity and packaging design for new brands Kale-os and Coconut Pecks, the next generation of healthy raw snacks from Inspiral. The new super-light kale crisps and coconut chips are all organic, raw, vegan and natural. Studio h, who was responsible for Inspiral's core brand and packaging re-design, was briefed to create fun, quirky brands that appeal to all ages whilst retaining Inspiral's cool, eco credentials.
"The powerful geometric kale leaf gives Kale-os a fun and engaging personality as well as being a useful brand asset for all collateral" says Rob Hall, Studio h Creative Partner, "and the coconut message on Coconut Pecks is reinforced by the simple, playful palm tree image that appeals to all ages and gender". The new snacks are packed in pioneering compostable crisp bags printed with vegetable-based inks.
via Packaging of the World – Creative Package Design Gallery http://ift.tt/1JDT0hx