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PIQUENTUM Brazda ’12

Agency: SONDA
Creative directors: Sean Poropat, Jelena Simunovic
Production assistant : Irena Kotiga
Graphic designers: Martina Sirotic, Zvjezdana Vukic, Aleksandar Zivanov
Project Type: Produced, Commercial Work
Client: Dimitri Brečević, Vinski podrum Buzet
Location: Croatia
Packaging Content: Wine
Packaging Material: Paper

Dimitri Brečević is a winemaker born in France. There he studied enology, and then decided to come to Istria, where his father was born. In the 2006, he founded his own winery in Buzet/Istria/Croatia. The wine brand he produces is called Piquentum(latin:Buzet). Piquentum offers the typical aroma of Istrian sorts, but in a completely sincere way. Dimitri believes in wines that need more time and are able to develop nice secondary/tertiary aromas. “You have to try to understand the grapes, the terroir and the consumer, to find the truth. I want to discover the character of this land”, says Dimitri. Grapes for this wine are hand picked in a vineyard situated in the region of Istria (Croatia), unique because for 80 years it had been cultivated exclusively by using natural methodologies. And therefore, this vineyard fully reflects the philosophy of the wine producer Dimitri Brečević. Time, weather, space and honesty – that’s what this winemaker believes being crucial for the quality of wine. So the label had to reflect the character of the wine and the winemaker’s philosophy.

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