Agency: Annie Selby Brand Design
Creative Director, designer: Annie Selby
Printer: SHELER Print, Israel
Photography: Motti Fishbain
Project Type: Produced, Commercial Work
Client: Soreq Winery
Location: Kibutz Nahshon, Israel
Packaging Content: Wine
Packaging Materials: Glass, Paper, Aluminium
Soreq Winery is a boutique operation of 35,000 bottles a year was started by the Shaham family back in 1994. Today, Soreq Winery also operates as Israel’s leading wine making program. The school has the clear advantage of operating within an active winery, allowing the students to gain real world experience in the craft, right from the beginning.
The information on the labels had to be effective and include everything about the varietal in addition the type of winemaking style, vintages, varietals. The label had to be simplistic in it's design and maintain a serious look and feel. The wine will sell in the off-trade only, and not be available in wine stores.
via Packaging of the World – Creative Package Design Gallery http://ift.tt/1CnPD9Y