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Packaging – More Than Meets The Eye

Written by Somchana Kangwarnjit, Executive Creative Director of Prompt Design.

Packages are materials that cover or hold the products, including the containers used in the delivery of goods from manufacturers to consumers, with primary purposes to protect and maintain the products. Moreover, packaging is one of the processes in the production that serves marketing and maintenance purposes. Nowadays, packages are applied and used for many other purposes that are different from usage designed by designers and marketers of the products. Such usage is unintentional but interestingly contributes to creative thoughts that could be applied to packages.

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via Packaging of the World – Creative Package Design Gallery http://ift.tt/1MSDnTS

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